Facebook: the saviour for Small Businesses?
Social Media Marketing has proved itself to be a continuing success with Facebook looking like it is set to expand even further: Facebook Growth 2004-2010 Source – Facebook And if the forecast follows...
View ArticleFacebook EdgeRank: understand social media and capture your audience
Few of us understand it and very few of us have even heard of it; but Facebook’s EdgeRank is fundamental in the world of marketing via social media. Facebook EdgeRank is an algorithm that Facebook uses...
View ArticleUsing social media to boost your business
Marketing has got clever. Content and key words are no longer enough in terms of building site authority. An increase in social media advertising means that people, and search engines, now look for...
View ArticleTwitter : Answers for Business Part 1
Love it or hate it, Twitter is becoming an increasingly powerful way of connecting with your target market. Following last nights closure of the M1 due to the spillage of a lorry load of Marmite, the...
View ArticleWill Facebook’s privacy bug affect the relevance of social media marketing?
Facebook’s latest privacy issue was once again the talking point of this week.The website’s bug saw some of Mark Zuckerberg’s private Facebook photographs being hacked and posted online (bizarrely on a...
View ArticleSEO vs Social Media: Which Is More Important?
Webmarketing123’s State of Digital Marketing Report showed interesting figures for SEOs last month. The majority of B2B marketers (57%) and almost half of B2C marketers (41%) said SEO had the biggest...
View ArticleOptimising Facebook profiles for search
As we’ve previously discussed on the blog, mobile web traffic is increasing, with nearly 12% of website traffic coming from smartphones and tablets alone. Beating even this, however, is Facebook, which...
View ArticleTwitter Marketing and the Importance of Getting It Right
Five years ago, Twitter was ‘just another’ website, tiny compared to Facebook and seemingly glowing against MySpace’s dwindling users. Fast forward to March this year, it celebrated its 6th birthday...
View ArticleKPI at the boat show
Our very own SEO expert, Graham Loosley, is very much in demand these days. He’s spoken at hundreds of conferences, meetings and events over the years, so when he was asked to deliver an SEO...
View ArticleTop Social Media Marketing Tactics for Businesses
Unless you have personal social media accounts, attempting to use these platforms for your business can be a very daunting prospect. Even social gurus struggle to adapt when it comes to using social...
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